
You never know what you had until it’s gone. It’s why those that leave end up coming back and sticking with us the second time around. It’s why teams that sometimes leave in search of “more power” end up slamming into the consequences of over-powered software: Complexity. Not on separate platforms scattered in various places, but all intuitively organized in one centralized place where everyone can work together.īasecamp’s intentionally simple by design. Highly recommended.”īasecamp works because it’s the easiest place for everyone in every role to put the stuff, work on the stuff, discuss the stuff, decide on the stuff, and deliver the stuff that makes up every project.
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It’s beautiful software that has resisted every wrong trend and stayed true to the things that mattered most.

Perfected and pressure-tested by hundreds of thousands of teams on millions of projects, Basecamp’s the gold standard for a simpler, superior version of project management.Īs Tobi Lütke, Shopify’s CEO says, “I’ve used Basecamp for a million projects over the last decade and a half. For nearly two decades, we’ve continually refined a unique set of tools and methods to fundamentally reduce complexity, and make project management more of a joy and less of a chore. And besides, Jira also integrates with Slack and other non-Atlassian products. "We would be crazy to," he says, pointing out that integrations with other applications are a big part of Trello's success. Nor will Atlassian interfere with the way Trello currently interfaces with other applications, such as Slack, the trendy chat app that competes with Atlassian's HipChat product. The Trello team will remain intact, and it won't be relocated to Atlassian's offices. But Cannon-Brookes says there are no big changes to Trello planned.

Purchases like this one can be nail-biting affairs for users who worry that the new owners of their beloved apps will end up ruining them. The big question is whether Trello can sustain its current growth after the acquisition. He declined to comment on what sort of revenue Trello is pulling in right now, but he says the plan is for Trello to contribute meaningfully to the bottom line. The Most Fascinating Profile You’ll Ever Read About a Guy and His Boring Startup Arrowīut that's not to say that Cannon-Brookes expects Trello to be a loss leader, just something that helps sell other Atlassian products.

Trello, on the other hand, is popular not just with coders, but with marketers, HR departments, sales teams, media companies, and other non-technical groups. Atlassian's existing products, including Jira, sell mostly to software developers and IT departments. What he hopes is that Trello will help Atlassian expand its reach into other markets. Jira, Atlassian's best-known product, clocks in at number three in the site's rankings and was the second-fastest growing tool in 2016.Ĭannon-Brookes says that there's not much overlap in the markets for Trello and Jira. But it was also the fastest growing tool the site tracked in 2016. Trello is only the fourth-most popular project management tool tracked by Project Management Zone, a site that ranks the popularity of different tools based on factors such as job postings, search engine queries, and social media mentions. When we profiled the company in August 2014, it claimed only 4.5 million users.

According to Atlassian, Trello is now used by more than 19 million people.
